The Juice by Jabong { July 2014 }

A brand new Fashion & Lifestyle Magazine ‘The Juice’ published by Jabong.com is all the rage currently. Being just 3 issues old, The Juice decided to break some boundaries by focussing their 3rd issue on Bloggers & the social media scene in India. Naturally that makes us bloggers the happiest! Its a print as well as a digital magazine that very intelligently combines editorials and promotes products available on Jabong.com
And that’s meee in the July issue!!

Their main feature for the July Issue is called ‘Super Bloggers’ and I am extremely excited about being a part of it…heck being the first one on their list..teehee. Its a great feeling to be a part of this project, especially since it aims at bringing about a change in the way people as well as brands look at social media and bloggers and even the way in which brands are promoted editorially and e-commercially.

I am so stoked to be included in the ‘Super Bloggers’ feature among names like republicofchic, styldrv, wearabout, Scherezade Shroff, Kanan Gill, indianvideogamer, hipcask, kneadwithlove, breakfastprojekt and more. And what was even more exciting was being flown down to Mumbai to attend a celebratory brunch where ‘The Juice’ got all or atleast most of us together to meet, mingle and have fun. It was a lovely and rainy afternoon at Amadeus, Mumbai where I got to meet an amazing team backing ‘The Juice’ and fabulous bloggers from Mumbai. Here are some pics from the brunch after which I almost missed my flight back to Delhi not to miss the fact that I was quite happy when I reached the airport and slept like log on the flight.

Heading to my flight at the Delhi Airport. I woke up at 5:am that day!

On my way from the Mumbai Airport to the venue Amadeus in the cab. Wearing Mango pants, Chanel nail color, Possimus satchel & Forever21 midi-rings.

At the venue with Pearl Shah, Editor ‘The Juice’ and Shagun Mitra, Deputy Art Director at the magazine.

There was a LOT of Chandon going around.

The ‘you-cant-sit-with-us’ crowd (#justkidding): Pratishtha of breakfastprojekt, Sharin Bhatti (Features Editor at The Juice), Aneesh of hipcask & Karen Alfonso, Fashion & Lifestyle editor at Jabong.

Got to meet the super cute Rhea of fuss.co.in


With Masoom of stylefiestadiaries and Surbhi Shukla, Junior stylist at ‘The Juice’

Was having such a good time, I kept delaying my exit and almost missed my flight back. But since it was almost, its okay. Bombay was being super moody but so so sexy.

I had such a great experience of meeting the team behind ‘The Juice’ and also all the gorgeous bloggers featured in the issue. A huge thank you to Pearl, Surbhi, Daniel, Sharin, Deborah, Ria, Shagun, Pooja, Aditi & Akshara for being such warm, friendly and welcoming hosts and organising this brunch. It was the best! (Sorry if I missed your name in here. I was meeting a LOT of new people in one go and also, there was Chandon)
Check out the magazine on ‘The Juice’ by Jabong.
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